# PROOF OF WEB2: Millions Before On-chain **Published by:** [Nika Labs](https://blog.nikalabs.org/) **Published on:** 2025-10-24 **URL:** https://blog.nikalabs.org/proof-of-web2-millions-before-on-chain ## Content Web2 gaming has shaped a global culture where millions of players chase achievements, milestones, and recognition through familiar, intuitive gameplay. As the gaming world looks toward Web3 and blockchain, the challenge is clear.How do we bring the best of traditional gaming into this new era, without leaving anyone behind?Current Web3 Games Miss the Point EntirelyHere's the thing about Web2 gaming: it just works. We've built a universal ecosystem where billions of players instinctively understand the value of achievements, progression, and skill-based rewards. That moment when you unlock a rare achievement or dominate the leaderboards? That's gaming at its finest.But then Web3 comes along with some genuinely exciting promises: true ownership of digital assets, economies that are truly rewarding, and the ability to carry progress across different games and platforms.The problem? Most on-chain games today are built backwards. They prioritize token economies over actual fun, treat players like yield farmers instead of adventurers, and bury the gameplay under layers of wallet complexity and gas fees. Thus, web3 games feel more like financial instruments than immersive worlds, with static NPCs, fragmented identities, and zero emotional connection. Justin ($/acc) @JustinBarlow Web2-scale founders are building on Sei. Most of their users don’t even know what CT is... and that's okay. With seemingly constant all-time highs in onchain usage, a lot of people have asked me (fairly): “If there really are millions of monthly active users on Sei, why aren’t 162 4:41 AM • Jun 17, 2025 The result is a massive disconnect. Millions of skilled, dedicated players who could absolutely thrive in Web3, are instead locked out by friction. At every step of the way. We needed a bridge that respects what gamers already love while unlocking these new possibilities.Enter Hot Spring ⚡︎ The Cozy World. Redefine.Proof We Know What Gamers Actually WantBefore Web3 is even on the table, we had to prove we could build something gamers actually wanted to play. And honestly? The numbers speak for themselves, though this is just a snippet of what we've achieved behind the scenes:⚡︎ 2M Install on both iOS and Android: The organic growth has been incredible. Charts are dominated. Players are genuinely recommending the game to friends and communities. The future is indeed bright.⚡︎ Acquisition: We're seeing consistently growing monthly acquisition across channels that proves our approach resonates with real gamers, not just crypto enthusiasts (report below)Average percentage of devices usedTotal users by First user medium over timeKey events by Platform over time⚡︎ Retention: These retention rates blow industry averages out of the water. Players are sticking around because they're genuinely having fun.Returning users rating⚡︎ Engagement: Average session length: The addiction is real (in the best way)! Players are coming back multiple times daily because they genuinely can't get enough.Event count by event list over timeEvent count by event name over time⚡︎ Monetization: Players are willingly investing in their experience, which proves we've created something with genuine value.ARPPUThese numbers are proof we've unlocked the secret formula for what gamers truly crave. And trust the magic we're cooking up will blow players mind. This rock-solid foundation is our launchpad for bringing these passionate players into the Web3 revolution.Cozy World Has Players Coming Back for MoreIn Hot Spring, players are the masterminds behind their hot spring resort, and it's way addictive in every way possible. They get to greet guests, maintain facilities, and grow business. The core loop combines long-term progression (unlocking new facilities, hiring staff) with instant gratification through quick tasks that provide immediate rewards.Hot Spring: Original Hot Spring ⚡︎ The Cozy World @hotspring_HQ Built on Sei. Backed by our cozy crew. Hot Spring︎ is officially Top 6 on @DappRadar’s global games chart We’re proving that gentle, emotionally rich gameplay can thrive in Web3. Thank you for soaking with us. Let’s keep the spring going 32 5:45 PM • Jun 26, 2025 The secret sauce? Instant gratification meets long-term satisfaction. Quick tasks give sweet dopamine hits, while unlocking new facilities and hiring staff feed empire-building dreams. It's the perfect gaming cocktail.Everything feels incredibly natural: smooth controls, rewarding progression that actually makes sense, multiple currencies to master (Gems, SPRING Points, Clovers), leaderboards to conquer, and daily challenges that keep the excitement fresh. It's everything people love about Web2 gaming, but elevated.Here's what makes this game special: every single achievement is earned through pure skill and dedication. No pay-to-win nonsense, no grinding for meaningless points. Every satisfied customer, every facility upgrade, every milestone represents genuine gaming prowess.This brings us to the next section.The Mission: Onboard the Next 3 Billion Traditional Players to On-chainThe next evolution of Hot Spring is not just about Web3-native users. It is designed to bridge the experience of traditional mobile and PC gamers into a new interoperable layer of digital life.To onboard the next 3 billion players, Hot Spring focuses on:Familiar gameplay loops powered by AI and social personalizationFrictionless onboarding through account abstraction and invisible walletsOptional on-chain layers that add value, not complexityCreator ecosystems that empower players to become buildersEmotional continuity that turns games into lifestyle anchorsThis is not a crypto game with players. This is a player-driven world => rebuilt from the comfort, trust, and creativity that traditional games got right, now composable and persistent by design.Ready to Level Up Your Gaming Legacy?So, what's the real purpose of this article?We are proving authentic achievements, protecting game integrity, and unlocking Web3 benefits for everyone. All at once. It's about taking the skills, time, and dedication you've already invested in gaming and giving them real, lasting value.Simply put, we care. Your achievements matter. Your progress matters. Your gaming skills deserve to be recognized and rewarded beyond the boundaries of any single platform.The future of gaming isn't about choosing between Web2 and Web3. It's about bridging them. ($/acc) ⚡︎ cozy morning ## Publication Information - [Nika Labs](https://blog.nikalabs.org/): Publication homepage - [All Posts](https://blog.nikalabs.org/): More posts from this publication - [RSS Feed](https://api.paragraph.com/blogs/rss/@nikalabs): Subscribe to updates - [Twitter](https://twitter.com/nika_labs): Follow on Twitter